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Wednesday, 03 April 2019 09:31

10 digital content ideas for your website and social media campaign Featured

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When it comes to online and digital marketing, curated digital content is invaluable.

It is the stuff you (and only you) create either for your website or for a social media campaign. Your content can come in the form of blogs and articles, images, infographics, videos and so on.

Regardless of which form it takes, the content that you produce is what sets you apart from the crowd.  

Blogs get read.

Videos get shared.

Comments get left on social media posts.

Online and digital marketing is about spreading a message, increasing brand-awareness, and engagement with our target audience. A sure-fire way to engage and capture the interest on an audience is by producing high-quality, relevant, share-worthy content. Ensure that the digital content you produce is useful, informative, or of interest to your audience.

 

 10 ideas for digital content

REMEMBER:

These ideas can be used in the form of images, videos, blogs, social media posts, e-mail marketing, infographics etc.

 

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    Humanise your brand and share your origin story with your audience.
    What got you started in your field?
    How did you get to where you are now, and where do you hope to be in the future?



  • #2

    A great way to drive audience engagement is with a competition or a giveaway.

    Drive comments and shares on social media, and drive traffic to your website by giving people a chance to win a product or service!



  • #3

    Received some kind words from a grateful customer? Share them!

    Client & customer testimonials speak for themselves and people trust peer recommendations.



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    Do you have some frequently asked questions? Take an opportunity to elaborate on your answers.



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    Share a little insider wisdom, or positive experiences from a customer.



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    Want to show off a new product or service? Take an opportunity to demonstrate how they work.



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    every industry has stats and facts that can be compiled into a digestible charts, blurbs or infographics.



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    No explanation necessary.



  • #9

    Top ten products you can’t live without?
    Top ten design tools?
    Top ten restaurants?



  • #10

    Something exciting in the pipeline? Share it with your audience and create a buzz.



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Read 1618 times Last modified on Saturday, 06 April 2019 10:05
Niall Dunstall

Professional freelance web designer specialising in affordable search engine and mobile friendly websites for business.

Based in Northern Ireland

 

www.NiallDunstall.co.uk | This email address is being protected from spambots. You need JavaScript enabled to view it.

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